Design your pilot.

A thirty-day pilot for 12 reps on B2B SaaS, anchored on price pushback. The cohort starts on a scored baseline call and ends on the same scored call thirty days later. The gap is the line on the board slide.

The cadence

Day-by-day, hour-by-hour.

1. Hour 0

   Kickoff call

   Forty minutes. We ingest your pitch, your top thirty objections (anchored on price pushback), and a B2B SaaS team's most-expensive call type. Output: the three scenarios we'll build first.

2. Day 1

   Workspace prepared

   Your company workspace, admin access, security settings, invite flow, and audit history are prepared. 12 magic-link invites queued for day 2.

3. Day 2

   First scenario live

   Built around discovery call with a skeptical VP of Engineering. Approved by your admin before the cohort sees it. Reps receive their magic links; first calls run before lunch.

4. Day 3

   Baseline established

   Every rep takes the day-2 scenario at least once. The lowest score and the highest score in the cohort are the board-slide baseline. Both numbers are observable in /admin from this day forward.

5. Day 7

   Coaching loop opens

   2 managers open the coach view. The queue is sorted by score variance. Drop line-anchored comments on the eight sessions that matter most. Reps re-run the scenarios with feedback applied.

6. Day 14

   Two more scenarios live

   Built from real call recordings if you've shared Gong access; built from your top-thirty objection list otherwise. Each one specifically targets price pushback.

7. Day 21

   First real-call ingestion

   If real-call access was wired, we pull the prior fourteen days of recordings, surface the unhandled objections, and queue them as week-four scenarios. This is where the loop becomes self-feeding.

8. Day 30

   Outcome measured

   Every rep retakes the day-2 scenario. The bottom rep's score is compared to their day-3 baseline. The cohort's median score is compared to the day-3 cohort median. The deltas are the board slide. The pilot converts to a production tenant, or it ends — the choice is yours.

First three scenarios

What your reps practice first.

1. 01Discovery call: discovery call with a skeptical VP of Engineering. Outcome: rep practices the opening, the qualifying questions, and the handoff to the next step.
2. 02Objection: price pushback. Outcome: rep practices the response, the reframe, and the close — not the dodge.
3. 03Multi-stakeholder: a champion call where the rep needs to coach the champion on internal selling. Outcome: rep practices the meta-conversation, not the product pitch.

Day-30 success criteria

The pilot succeeds if all five are true.

1. 01Every rep on the team (all 12) has run the baseline scenario at least three times.
2. 02Median cohort score has moved at least 10 points from day 3 to day 30.
3. 03The lowest-scoring rep at day 3 has moved at least 15 points by day 30 (the steepest curve is the bottom rep).
4. 04All 2 managers have opened the coach view at least twice per week.
5. 05At least two scenarios in production were built from real call recordings, not just from the objection list.