SalesLab
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SalesLab

The voice training studio for revenue teams. Built in Tampa. Deployed worldwide.

Built by the team that came out of Gong, Mindtickle, Second Nature, and Hyperbound.

Product

  • Live call
  • Scorecard
  • Coach view
  • Certifications
  • Real-call ingestion
  • Real-time assistant
  • Multiplayer
  • Verticals
  • Async channels
  • Tournaments
  • Swap & coach
  • Personal

For your team

  • CRO / VP Sales
  • Enablement / L&D
  • Revenue Operations

Science

  • Methodology
  • Scoring rubric
  • Latency thesis

Enterprise

  • Security
  • Deployment
  • Procurement Q&A
  • Contact founder

Resources

  • Trust center
  • Docs
  • API & webhooks
  • Developer platform
  • BI connectors
  • On-prem
  • Edge
  • Eval harness
  • Consent ledger
  • Hardware
  • Founders calendar
  • Public churn retros
  • Awards
  • Podcast network
  • Celebrity buyer
  • Job board
  • Wage Index
  • Skill insurance
  • Embed your score
  • Status
  • Launch notes

Legal

  • Privacy
  • Terms
  • Security
  • Book a session

© 2026 Sales Lab · saleslab.cloud

SOC 2 Type 1 in progress · GDPR compliant · HIPAA available on Enterprise

Sales Lab · Real-time

On the live call.

We listen to your real call in real time. We surface the objection-handling pattern that’s working today, the discovery question you skipped, the close you should be setting up right now. Two modes — pick the one you can stomach.

Mode 01

HUD overlay

A small panel in the corner of your screen. Live scores. The two next-best questions. The unspoken objection we hear behind the buyer's last sentence. Silent. No audio.

Mode 02

Coach in ear

A second earpiece. We whisper. "Slow down — they said budget but didn’t commit a number. Ask." 90 milliseconds of TTS. The rep does the rest.

Mode 03

Fact retrieval

Buyer says ‘your pricing is higher than X’ — the overlay pops the actual comparison + battle card in under 800ms. No tab-switching.

Mode 04

Silent transcript scoring

A discovery-score widget in the corner ticks down when the rep stops asking open questions. Self-corrects without a coach saying anything.

Mode 05

CRM autopop

On hangup, the lab posts to Salesforce — fields populated from the transcript, next-step task drafted, follow-up email ready in the rep’s outbox. They review + send.

Mode 06

Competitor alert

Buyer mentions Gong / Chorus / [your worst-case incumbent] — battle card pops without the rep having to ask. Edit your cards in /admin.

Mode 07

Stage suggestion

The lab listens, notices the buyer just asked three pricing questions, suggests ‘this is a proposal call, not discovery — pivot.’ The rep’s call type was wrong; the lab catches it mid-call.

How it works

  • · Browser captures call audio (Zoom, Meet, browser phone, native phone with permission).
  • · Stream is transcribed in real time. The same Realism Engine the rep practiced on scores live.
  • · Nudges only fire above a confidence threshold the rep tunes themselves.
  • · No recording stored without the rep’s explicit retention flag.

The bet

Every rep we’ve talked to says the same thing: I knew what to say. I just thought of it after I hung up. This closes the loop. The training is in the room.

Private beta · invitation only

Request access.

We’re running real-time with a small cohort first to tune the nudge cadence. Founding-50 customers go first; everyone else joins a wait list ordered by who’d benefit most.

Email for access →Already invited? Sign in →